School Video PSA Contest

2014 PSA Video Contest

A video created and submitted by Waukesha West High School is the winner of the fifth annual WIAA Public Service Announcement Video Contest, which offered students an opportunity to display their video production skills and their perspective of the benefits of interscholastic athletics through membership in the WIAA. 

Waukesha West students Phillip Sonnentag and Carter Green created and produced the video titled “Athletics and Academics,” which emphasized the positive impact participating in athletics has on academics and the life-long lessons they provide. Mike Mueller was the advisor to the project. 

Watch the video on YouTube at: or by clicking on the player with the video in the right column.

It’s the second time students from Waukesha West have won the Video PSA Competition. They were declared co-winners in 2010 with a video produced by Alcy Sivyer.

Videos receiving honorable mention were “Together We Stand, Divided We Fall” created by DeShawn Snowden and Logan Baxter of Waukesha West High School and “Learn How to Score in Life” by Anita Gallo of Argyle High School. There were a contest-high 25 entries in the competition this year.

The one-minute videos were judged based on creativity, quality, ability to inspire, required length of the video and a number of other categories. The contest involves interested students in any academic discipline to partner for a multi-media experience detailing the relationship the WIAA has with member schools, their students, their communities and fans of high school athletics. Members of the WIAA Executive Staff and PlayOn! Sports evaluated and judged the contest.

All member schools were permitted to enter one or more videos in the contest. The winning video and selected honorable mention videos submitted in the correct formats with appropriate and completed consent forms will receive recognition of participation. Selected videos will also be posted on the WIAA’s YouTube site and played at available video display boards at venues of future State Tournaments. In addition, each school and student entering the contest receive a certificate.

The membership of the WIAA oversees interscholastic athletic programs for 505 senior high schools and 65 junior high/middle level schools in its membership. It will sponsor 24 championship tournament series in 2013-14. For more information, please contact the WIAA office at (715) 344-8580.

2014 Video PSA Competition

WIAA Seeks Entries for 5th Annual Student Video PSA Contest 

We are again excited to offer the WIAA Video Public Service Announcement Contest that offers a student’s perspective in creating awareness to the individual, school and community benefits of interscholastic athletics. The program invites interested students in any academic discipline to partner for a multi-media experience describing how school-based athletics positively impacts their school’s culture through their students, their communities and fans of high school athletics.

The deadline for submitting videos and competition entry forms is May 16, 2014. Please send all materials together to WIAA PSA Video Competition, 5516 Vern Holmes Dr., Stevens Point, WI 54482.
The video competition is in its fifth year. Each school can enter one or more video entries in the contest, but only one by each entrant. The winning video, and selected others, receive play at WIAA State Tournament venues that have video display capabilities and on the WIAA website and YouTube site. With the growth of the program, winning videos may also appear in WIAA Tournament programming on WIAA.TV and FS Wisconsin. Past winners include Luther and Waukesha West in 2010, Greenfield in 2011, New London in 2012 and Westosha Central last year.

The video public service announcement must feature the benefits of interscholastic sports such as how athletics partners with the traditional education curriculum to provide the total education experience, sportsmanship, school spirit derived from athletics, aspirations and benefits of participation and/or benefits of membership in the WIAA. The presentation must integrate the role the WIAA has in the high school sports experience. The best videos will be selected based on their creativity, originality of content and ability to inspire.\

We welcome your support and participation in the program that will reflect positively on your school and its membership in the WIAA while providing valuable experience and well-deserved recognition for students with media interest in your school.

Please distribute this information for a fun and educational opportunity to the appropriate individuals or departments in your school. Links to contest rules and forms are provided below. If you have any questions regarding the contest’s rules or guidelines, please contact the WIAA office at (715) 344-8580 or by email <>

Invitation Letter to Schools

Video PSA Rules, Guidelines & Entry Permission Forms

Video PSA Promotional Flyer

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Wisconsin Interscholastic
Athletic Association
5516 Vern Holmes Drive
Stevens Point, WI 54482-8833
Phone (715) 344-8580
Fax (715) 344-4241
Mon-Fri: 7:30 AM - 4:00 PM